Grow your brand awareness
Sending messages from an alpha tag to a mobile phone is akin to placing a pamphlet in a letterbox.
It gets your brand name out there, builds recognition,
and makes you top of mind.
SMS alpha tags
Send text messages from your company name by using an alphanumeric sender ID (alpha tag) to increase brand recognition and build trust.
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Stay consistent
Use a sender ID to provide a professional and established look for your business communications.
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Instant recognition
Let contacts know who an SMS is from by sending from a custom ID of up to 11 characters in length.
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Clarify your purpose
Send SMS from different IDs to distinguish between your promotional and service-related messages.
How SMS alpha tags can help your business
Alphanumeric sender IDs support one-way text messaging, so you can efficiently keep
your contacts informed of updates, alerts, and promotions.
How SMS alpha tags
can help your
business
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Send texts from your company name
Rather than have a random number appear when you send SMS messages, become familiar by showcasing your brand identity in the ‘From’ field.
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Include opt-out links to stay compliant
Spam compliance is still possible with one-way text messaging by including a short trackable link to opt-out. Send promotional text messages or updates in a compliant way.
Ways to use
Sending one-way messages from your business name is a perfect way to increase brand awareness, appear professional and improve communication.
Two-factor authentication
Adding an alpha tag to 2FA text messages increases their
authenticity and the customer’s sense of security.
Delivery status update
Keep customers in the loop by sending tracking numbers,
dispatch details and expected delivery times via SMS.
Promotions and marketing
Boost brand awareness by promoting special offers and discounts using a recognisable sender ID.
One-way alerts & notifications
Encourage contacts to open an SMS sooner by showcasing who it’s from. Keep them notified when it matters most.
Read our blog post featuring alpha tags
Read our blog
post featuring
alpha tags
Send SMS from a name rather than a number
How are businesses able to send a text message from a name instead
of a random number, even though their phone number is not saved as a contact?
This is a mechanism called “alpha tags” and is a capability
available in our web portal and our REST APIs. Learn how this feature works.
Why SMS APP
With 20 years of messaging experience, our trusted messaging experts support customers across every industry. We know the challenges your business faces and how to solve them.
Best-in-class
platform
- Integrated into over 85 leading
software systems - Easy-to-use web SMS portal
- No software to install
- Tier 1 security
features
Proven and trusted
expertise
- 22 years of industry experience
- Over 65,000 customers globally
- Experts who understand your needs
- 420+ million messages sent monthly
Most connected
partner
- Direct connections to carriers
- Over 85 third-party integrations
- On-shore delivery
- Access to SMS, MMS, and mobile landing pages
24/7 customer support
support
- 24/7 Live chat and email support
- Free phone support 5 days until late
- Local onshore support
- Global team available 24/7
Easy 3 step setup
Whether you are sending a single text or thousands of messages, our portal keeps it simple. Get round-the-clock premium support from our local team.
Easy 3 step
setup
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Create an account with SMS APP
Our online web portal is easy to navigate and ready for you to send MMS or SMS messages from. Alternatively, connect to an API.
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Request your business name (Alpha tag)
On the Sender IDs page within the Hub, click the button to ‘Request a business name’. The alpha tag you request must be relevant to your business and/or use case, be no more
than 11 characters long, and consist only of letters and numbers. -
Start sending from a unique sender ID
Once our team has verified you are authorised to use your alpha tag, they will activate your
business name within one business day, and you can start sending.
